Sunday, 24 January 2010

use your voice

I recently came across this article on Melinda Tankard-Reist's blog.

It absolutely, unequivocally sickens me.

Melinda Tankard-Reist is a commentator and advocate with a special interest in issues affecting women and girls. She is a founder of Women's Forum Australia, and is known for naming and shaming brands, advertising and organisations whom objectify women and sexualise girls in the name of selling a product.

This most recent article depicts a new range of shirts from Roger David. I'm totally shocked that a place that is supposedly quite classy has put out rubbish such as this! What makes them think this is okay???

Not only is it totally demoralising and demeaning toward women, but truly it's an insult to the young men that they are trying to market towards. Why are they pushing this image of women? And why is it okay?

If you feel as strongly about this as I do, I would highly encourage you to visit the Roger David website, and send an email letting him know what you think.


  1. Wow. I'm all for vulgarity and humour but those shirts aren't even witty, let alone funny. If my partner or my son ever wore one of these I'd slap them!

  2. Pity the boy or man who would dare to wear one of these around me! So. Not. Funny.

    PS - I have left you something over at my blog. Hope you don't already have one!


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